Welcome to the Koove Blog.
June 26th, 2008Hello There. We’re pleased that you’ve found on our blog.
We’ll use this blog to discuss a number of issues that face the digital marketing industry in Latin America. Questions remain about measurement, accuracy of targeting, ethics of behavioral advertising, how to value brand engagement, pricing models, and the list goes on.
With so much noise in the online advertising industry, it is important for us to describe what we do, how we do it and why we solve problems that other companies do not solve.
Additionally, this blog provides a vehicle for us to communicate our message more broadly and engage further in the online advertising industry conversation. We will use this blog as a forum for new ideas, a vehicle for product releases and way to share more about what life is like at Koove.